Communicating Risks and Benefits

Communicating Risks and Benefits

4.11 - 1251 ratings - Source



Provides practical ways to evaluate and improve communications for any decision involving risks and benefits. Topics include the communication of quantitative information and warnings, the roles of emotion and the news media, the effects of age and literacy, and tests of how well communications meet the organization's goals.7. Rimer, B., Briss, P., Zeller, P., Chan, E., and Woolf, S. (2004). Informed decision making: what is the role in cancer screening? Cancer. 101 ... Chicago, IL: American Medical Association; 2010. http://www.ama-assn.org/ama1/pub/upload/ mm/372/a10-cms-rpt-7.pdf. ... aquot;http://astor.som.jhmi.edu/Bayes Mendel/broapro. html *Ravdin, P.M., Siminoff, L.A., Davis, G.J., Mercer, M.B., and Hewlett, J. et al. ( 2001). ... *Zikmund-Fisher, B.J., Couper, M.P., Singer, E., Ubel, P.A., and Ziniel, S. , et al.


Title:Communicating Risks and Benefits
Author: Baruch Fischhoff
Publisher:Government Printing Office - 2012-03-08
ISBN-13:

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